While much of our activity is focused on Israeli technology, there is a thriving consumer products sector in Israel. And the foes of Israel often target this sector for their boycott activities with well known retailers such as Trader Joe’s in their scopes.
This is one of the reasons we strongly support BIG (Buy Israel Goods), created and supported by Chicago business leader Howard Bernstein. BIG maintains an excellent website about Israeli consumer products and where they can be purchased at retail outlets throughout the US and Canada as well as online. For many years, our Chamber has been responsible for the content on the Southeast section of the BIG website that includes products in a number of categories such as Apparel, Hardware, Jewelry, Food, and more.
While our region is not as big as some of the others on the website, the monthly statistics on website hits consistently show that Atlanta / Southeast is one of the most active in North America. We are proud of this distinction, and also grateful to our Southeast cities for supplying new input on where the Israeli goods can be purchased in their communities. Special thanks goes to the Birmingham Jewish Federation that has made this project a top priority for the past several years.
Buy Israel Week this year is February 25 to March 3, and we ask that our members and readers do all they can to support this important aspect of US-Israel business by buying Israel-produced goods. Please report to us when you see Israeli products in stores you frequent, and let the store management know how much you appreciate their carrying Israeli products.